Milwaukee-Based HVAC Company Takes the Lead in Google Search

West Allis Heating & Air Conditioning, serving the Greater Milwaukee region, approached me for a renewed perspective on their website and online visibility. Their Google search rankings weren’t climbing as they’d hoped, and they feared this was costing them customers. I’ve been actively collaborating with WAH, refining their website and spearheading consistent SEO initiatives, ensuring they outpace their competitors in Milwaukee’s competitive landscape.

Google Search Ranking Improvements

Here are the tangible improvements West Allis Heating achieved over the first 18 months of working together:

  • 69 new keywords in Google’s Top 10 positions
  • Improvements of 83 keywords within Google’s Top 10 positions
  • Boosted 100 keywords into Google’s Top 20 positions

Beyond these numbers, they’ve eclipsed all five of their main competitors and enjoyed a 30% uptick in organic traffic from Google.

Website Gallery

My Favorite Element

What stands out to me on their site is the real-time online reviews widget, featured both on the homepage and throughout all of their internal pages. As new positive reviews are posted, it updates instantly. It’s a potent tool, immediately building trust with prospective clients and reaffirming West Allis Heating’s stature as the HVAC front-runner in the greater Milwaukee area.

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Let’s Chat!

Your Home Service business deserves online success. I’ll create a tailored strategy for your website, making it search-friendly and user-friendly. Whether you’re ready to get started or just exploring options, let’s have a casual chat and kickstart this journey together.