Boyce Design Case Study

Boyce Design, based in Atlanta, GA and run by Thomas Boyce and his team, needed a better website. Their old one didn’t show off the quality of their work well enough. In the new website, I added over 50 project pages at launch. Each one detailed a specific project. These are separate from the 10+ service pages that describe the different services they offer. All pages are rich in SEO content while also providing great content for the prospective client looking for a contractor to bring their dream(s) to life.

Over the first two years of our partnership, Boyce has seen significant improvements in Google search rankings. Here are a few of those highlights.

• Traffic from Google up by 89%
• 26 keywords now in Google’s Top 10 positions
• 58 keywords in Google’s Top 20 positions
• Plus, 4 new keywords in Google’s Top 3 and a 4.03% bump in overall ranking visibility

I’m particularly proud of the project pages. They’re comprehensive, featuring an overview, scope, features, client feedback, and stunning, high-resolution images. These pages are also search-optimized, ensuring good Google rankings. Since the site’s launch, I’ve added ~10 new projects a year and regularly update other content. I collaborate monthly with their SEO provider to align our strategies and solidify Boyce’s standing as the leading Design/Build firm in the greater Atlanta metro area.

Your Home Service business deserves online success. I’ll create a tailored strategy for your website, making it search-friendly and user-friendly. Whether you’re ready to get started or just exploring options, let’s have a casual chat and kickstart this journey together.